Greater Vancouver Crime Stoppers is a campaign by DDB Canada that instills a sense of trust and confidence both in the minds of the victims and witnesses. Four crime scenes have been depicted in theses ads, in which only the criminals are visible. The campaign conveys the idea clearly-”You remain anonymous, criminals don’t”.
Client: Greater Vancouver Crime Stoppers
Agency: DDB Canada, Vancouver
Titles: Gang Violence, Hold Up, Homocide, Purse Snatch
Chief Creative Officer: Alan Russell
Creative Officer: Dean Lee, Cosmo Campbell
Copywriter: Neil Shapiro
Art Director: Colin Hart, Dan Strasser
Account Manager: Kyle Stewart
Agency Producer: Gayle Robson
Photographer: Philip Jarmain
Retoucher: The Orange Apple
Prepress House: Studio 17